Only traditional marketing (newspaper, TV ads, hoardings) is not enough to run a business. Every person has a smartphone and internet connection in their hand, and it has become the strongest way to connect them. That is why the importance of digital marketing is increasing day by day. What is digital marketing? In simple words, when you promote your product or service online, whether through Google, Facebook, Instagram, YouTube, email, website, or mobile app, it is called digital marketing. It is a modern form of marketing that allows a business to reach its audience in a fast and cost-effective manner
2. Search Engine Marketing (SEM) Google Ads
In this, you run ads directly on Google. Whenever someone searches for a keyword, your ad appears with them.
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3. Social media marketing(SMM)
You create real, engaging content and reach your audience through stories or paid ads, which promote your products. This increases your engagement and brings more traffic, which is done through SMM
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4. blogs
Writing blogs, making videos, and sharing infographics all attract the audience, build trust, increase engagement, and ultimately help you sell your product. Therefore, content marketing is crucial in digital marketing.
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5. Email Marketing:
Sending updates to customers through regular emails, like sending offers, newsletters, and giving information about your products, is the most effective and low-cost method
6. Affiliate marketing
is when you promote someone else's product like Amazon, Signal, Teemu, or any company's selling website, you are making videos of the company's product on your social media platform, you give its link in its caption, give the link in your bio, then whoever clicks on that link and goes to the website and buys, you will get commission from that, that is called affiliate marketing.
7. Influencer marketing
is promoting a brand through social media influencers, like a celebrity reviewing a product on Instagram or reviewing it on YouTube; It's very impactful.
Benefits of digital marketing:
It is cost-effective and much cheaper than traditional marketing.
Global reach:
Even small businesses can sell their products worldwide.
Measurable results:
The result of each content can be tracked through analytics.
Customer engagement:
Direct interaction and instant feedback are possible.
conclusion.
what is digital marketing? Digital marketing is the most important marketing strategy of today's time, which is the best platform to grow a business online. It includes tools like SEO, social media marketing, content marketing, email marketing, and paid advertising, which help in increasing brand visibility and sales. Digital presence is important for every business because now everyone uses a smartphone and the internet, so customers now search for products and services online. If you want a future-proof career or business growth, then learning digital marketing is a smart decision.
FAQ.
Question 1: How to start digital marketing as a beginner?
Answer Start by learning things like SEO, search engine optimization, content writing, social media, practice, and analyze them for growth
Question 2: How to make money from home?
Answer: You can earn money from home by freelancing, blogging, affiliate marketing, optimizing someone's website through SEO, or by joining a company that offers a work-from-home. platform like Upwork, Fiverr, and LinkedIn. From here, you will get projects and clients, so through this, you can earn money from home by working according to your time from home.
Question 3: What is the 70 20 10 rule in digital marketing?
Answer: 70% is the work that you are already doing well, focusing on safe and proven strategies like ads or campaigns that always give good results
20% is trying new things like experimenting with new audiences, new content types, or new platforms
10% is invested in completely new and high-risk strategies in which the risk is high, but if it becomes successful, then the profit is also huge
Question 1: How to start digital marketing as a beginner?
Answer Start by learning things like SEO, search engine optimization, content writing, social media, practice, and analyze them for growth
Question 2: How to make money from home?
Answer: You can earn money from home by freelancing, blogging, affiliate marketing, optimizing someone's website through SEO, or by joining a company that offers a work-from-home. platform like Upwork, Fiverr, and LinkedIn. From here, you will get projects and clients, so through this, you can earn money from home by working according to your time from home.
Question 3: What is the 70 20 10 rule in digital marketing?
Answer: 70% is the work that you are already doing well, focusing on safe and proven strategies like ads or campaigns that always give good results.
20% is trying new things like experimenting with new audiences, new content types, or new platforms
10% is invested in completely new and high-risk strategies in which the risk is high, but if it becomes successful, then the profit is also huge.
Question 4: What is digital marketing, and why is it important?
Answer. Digital Marketing is a strategy to promote products and services on online platforms such as Google, social media, email, and websites. This is important because today everyone has a smartphone and the internet, and is active on every digital platform. This helps businesses reach their audience fast, creates brand awareness, and increases sales in a cost-effective way.
Question 5: Which is better, seo or paid advertising?
Answer
SEO is better, for a long time, and increases ROI; it gives stable growth, but it takes time to show results. And paid advertising targets the audience quickly, gives visibility, quickly both are good. Paid advertising is better for early growth, but it depends on what your business goal is and how much you can spend